Milton Keynes-based children’s play centre operator DP Leisure (DPL) has continued the expansion of its 360 Play children’s play centre brand with the opening of its fourth and largest venue, this time in Basildon in Essex.
The company currently operates sites in Milton Keynes, Stevenage and Leicester and following the on-going success of these three sites has continued the roll out of what is one of the UK’s leading children’s play centre brands by opening its largest venue to date at the Festival Leisure Park, Basildon.
“We have been looking to open a fourth site for some time,” said 360 Play Managing Director Duncan Phillips, “and having seen the opportunity available in Basildon decided that Festival Leisure Park would be ideal for our next centre. We were also impressed with the plans the landlord, Aviva, had for the site in redeveloping it into even more of a family leisure destination and we have become a key part of this project. I’m confident we’ll enjoy a great deal of success there as we have done at our other three locations over the years.”
At Basildon, the company has maintained its ethos of utilising local companies and trades people for all the on-site building work, while the new centre has also created 50 new jobs for locals in Basildon and the surrounding areas.
“We design each centre at our offices in Milton Keynes and build much of the content for our sites in our own workshops,” Phillips explained. “However, once on site there is obviously a requirement for numerous trades and we always source these from the local area. We’ve had an excellent team working in Basildon and it’s hugely satisfying to see all the hard work everyone has put in now having come to fruition.”