Middle East and North Africa Leisure Attractions Council (MENALAC), the leisure and entertainment industry council representing the Middle East’s dynamic leisure attractions sector, is hosting its highly anticipated Annual Conference and Awards ceremony which will this year be held as virtual events on Tuesday, 10 November, 2020.
The MENALAC Leisure Entertainment and Amusement Conference (LEA) will bring together top industry experts and stakeholders to speak about the key topics affecting the industry currently in addition to panel discussions aimed at celebrating the Women in MENA Leisure, Supporting local manufacturers & suppliers along with a focus on key regional markets and their opportunities.
The 2020 edition of the awards will feature 23 award categories aimed at manufacturers and suppliers to the leisure and entertainment industry.
These events will reflect the positivity of the MENA Leisure Industry despite the impact of the COVID-19 pandemic. However, despite this the MENA countries are going ahead with developing a number of iconic mega mixed-use master-planned projects that are expected to change the face of the leisure tourism industry in the region.
Investment in mega mixed-use tourism projects to the tune of US$810 billion (Dh2.97 trillion) will change the Saudi Arabia’s tourism landscape between 2020 and 2030, according to reports. Among these, the US$500 billion (Dh1.8 billion) Neom leads the list of the mega projects – which once completed, will deliver a futuristic mega sustainable city, followed by the US$10 billion Qiddiyah Project, spread across 334 square kilometres in Riyadh.
Silvio Liedtke, vice president of MENALAC, says: “I am pleased that MENALAC is on track to be hosting their annual LEA Conference and Awards ceremony virtually on November 10th. The conference provides a wonderful opportunity for all industry stakeholders to benefit from listening to the keynote speeches and panel discussions that will examine the current economic situation and focus on the business opportunities for our members.
“The annual LEA Conference and Awards Gala will see the top players of the leisure attractions industry at one virtual event – interacting and learning from each other’s experiences on tackling the current situation and discuss business opportunities. We are happy to have so many people in one virtual conference.”
Rosa Tahmaseb, secretary general of MENALAC, said, “The LEA Conference that will focus on the future business opportunities and new projects, it is a must-attend event for the industry stakeholders and I urge everyone in the industry to register for this free event.
“The leisure industry in the Middle East is undergoing a major shift with massive investment coming in amusement parks and large scale mixed use developments that will help boost the industry and keep the suppliers and contractors busy for many years to come.
Access to the virtual conferences is via: https://theeventproductioncompany.regfox.com/menalac-lea-conference