Inspired, the leading provider of Virtual Sports, Mobile Games and SBG Video Lottery, today unveils a new brand partnership with Mike Tyson, in collaboration with Pavilion Worldwide, LLC, and the creation of a suite of gaming products for sports betting, casino, slots, and social sectors. Inspired will be launching its new Rush Boxing game, featuring the boxing legend, at G2E Vegas (29th Sep – 1st Oct) on stand 3230.
Virtual sports will be one of the hottest topics at G2E Vegas, following its recent legalization in Nevada. Inspired is showcasing the widest range of its world-leading Virtuals for land-based and online casinos, lotteries and sports betting operators. The Virtual Sports on show will include new Rush Boxing with ‘Iron Mike’, an all American Rush Indy Car Racing, Rush Basketball, the all new Rush Soccer 2 Matchday and player favourites Rush Horses and Rush Greyhounds.
Gerhard Burda, Acting Chief Product Officer at Inspired, comments: “G2E Vegas brings together the gaming industry’s elite, so it’s the perfect platform to unveil our new brand partnership with the legendary boxer, Mike Tyson, and showcase our leadership in omnichannel gaming. We have spent the last year working closely with our customers on their omnichannel product strategy and look forward to sharing our insights and innovations with visitors to the show.
“We are particularly excited about the potential for our Virtuals and mobile games – both social and real money – at this year’s show. Today’s players are increasingly mobile and expectant of flexibility – they want to be able to enjoy their favourite games whenever and however they choose. True omnichannel gaming enables players to have seamless and enjoyable gaming experiences, which drives incremental revenues. Due to our leading position in the UK, and our omnichannel technology and content, we are spearheading the gaming industry in this shift, and we have plenty more innovations to come.”
Tyson will be on the Inspired stand on Wed 30th Sept from 1pm to 4pm.