“Fortune will favour the bold” at EAG 2022, says organiser

After a two-year absence, the eagerly awaited Entertainment, Attractions & Gaming International Expo (EAG) will return to ExCeL London from 11-13 January 2022.

Show Organiser Karen Cooke reveals that visitor registrations are strong and is predicting that two years of pent-up consumer demand will filter through to operators and manufacturers, fuelling a busy show: “Operators are realising that investment in new product is now more essential than ever. EAG’s regular exhibitors have proven to be incredibly loyal, and despite the difficulties of the past two years, we’ve attracted exciting new participants representing many facets of the industry. With everything going on in the world at this time, we will ensure all precautions are taken to allow everyone to network in a safe environment.

“To be honest, we’ve been impressed by the level of innovation and the sheer volume of products promised by exhibitors. We believe that there will be a genuine treat in store for buyers,” anticipates Karen.

Exhibitor VMA Systems is a UK based technology company providing industry leading solutions for gaming and amusement machine operators, suppliers, and machine controllers.

Formed in 2011 the company now delivers the most advanced software, mobile apps and remote monitoring systems to machine operators, arcades, pub companies and data processors.

Anticipating the show, Founder and Managing Director David Middleton comments: ‘We are looking forward to getting back to the first in-person EAG since the countrywide lockdowns. It will be great catching up with friends from across the industry, existing customers, and of course, meeting potential new ones too. It is always a fantastic event and I think this will be the best yet, which is why we have decided to launch not one, but two new products at the show: ArcOS, our new management software for FEC and arcade operators, and Gaming Analytics, a new data management system enabling retailers and pub groups to consolidate their supplier data and reporting,”

Electrocoin has been Expanding The World Of Play for more than 40 years, loyally supporting EAG International since the very first show. Electrocoin’s John A. Stergides has revealed that an exciting new product line-up awaits visitors to stand 155: “We are very excited and are looking forward to the EAG Show in January 2022. We expect it to be busy, especially being the first show in the calendar year for our industry and also the first EAG live in-person since January 2020.

“If ACOS is an indication of the positive optimism within the industry, we think EAG will be a very productive expo for both exhibitors and operators. It will be fantastic to see the operators and industry personnel that were missed at ACOS, whom we haven’t seen since the previous EAG. The show will be an excellent platform for displaying our successful product line-up, including Skill Cut Winner and our latest video game, Skill Shooter.”

Skill Shooter is an action-packed video target shooting game. A 50-inch screen, colourful graphics and LED lighting all contribute to great walk-up appeal. Switchable between Skill Challenge, Ticket Redemption and Prize Vend, up to four units can be connected for players to compete, or they can test their skills against the computer.

“Skill Shooter provides a realistic shooting experience for players. The recoil feature is a very immersive touch, which along with the exciting sounds and adrenaline filled stages, makes players feel like they are really on a live target range as they hone their shooting skills. So far, feedback has been extremely positive,” adds John

Whitehouse Leisure will again occupy its customary three stands at EAG 2022. The company can always be relied upon for a spectacular display of the latest and finest licensed plush and prize merchandise, along with its own generic ranges. Visitors should stop to experience the brand-new Jurassic World: Dominion range, comprising an eye-catching variety of realistic plush dinosaurs in an assortment of small to extra-large sizes and collectable plush bagclips, fantastic on-trend dig & discover STEM toy sets, and great gifting lines with mugs and keychains.

To meet growing demand for Disney’s The Mandalorian licensed product with the release of the brand-new series ‘The Book of Boba Fett’ on Disney+ and the 3rd series of ‘The Mandalorian’ arriving in autumn, Whitehouse are increasing their range with new plush and gifts and will be realising a brand-new range of licensed Star Wars character plush and bagclips.

As the result of increased demand for Disney’s Stitch licensed product, Whitehouse Leisure are increasing their popular range with new plush toys, as well as a new range of gifting items that includes stationery, collectable toy surprise eggs, keychains, mugs and more. The Disney plush portfolio will also feature a host of new releases, including Turning Red, Lightyear and Peter Pan & Wendy.

With 2022 set to be an epic year for all the new movies and original Disney+ series for Marvel, Whitehouse are releasing new licensed plush, toys and gifting ranges to appeal to fans of all ages.

Reversible plush has become one of the biggest trending products across social media and Whitehouse will be launching an assortment of the most popular superheroes with the new Reversible Marvel Avengers plush collection at EAG. Joining their extensive Marvel offering of Avengers, Spider-Man, Guardians and Deadpool, you can also see their new Spidey and his Amazing Friends.

Whitehouse’s own plush collection will feature new Reversible Animal soft toys including Reversible Unicorns, Dachshund/Pug, Koala/Sloth, Giraffe/Monkey and Tiger/Leopard.

As part of Whitehouse’s commitment to design and manufacture environmentally conscious products, they will be releasing a range of Eco Earth Woodland Animals, using stuffing and outer material made from recycled plastics.

Also look out for the new Area 51 range of brightly coloured alien plush toys including a reversible alien ‘egg’ and a gifting range of keychains and mugs, plus pocket money toys and slime products.

Visitors to EAG 2022 are sure to be impressed by the sheer determination and dedication of the show’s exhibitors in assembling one of the best product collections in the show’s history.

To experience the above product new releases and a good deal more, register for free at www.eagexpo.com

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