Bandai Namco Amusement Europe Ltd is set to showcase a wide array of innovative products at the EAG Expo in London, featuring seven European premieres and several UK firsts, thereby reinforcing its status as a prominent entity in the amusement sector.
Following a highly successful introduction at the IAAPA Expo in 2024, Bandai Namco’s eagerly anticipated return to the shooting game arena, Goldstorm Pirates™, will be available in the UK and Europe for the first time. Additionally, the immensely popular Wani Wani Panic and Taiko Drum Kiddie Rides will make their debut at EAG. Another highlight for London attendees is Strike Hook, which has previously captivated audiences in Asia and has shown remarkable performance during initial testing in the UK, offering a variety of prizes.
From Bandai Namco’s extensive network of reputable industry partners, Raw Thrills’ Angry Birds Boom will make its UK debut. This game was initially presented at IAAPA Europe and has since undergone location testing in the UK, yielding strong revenue data that aligns with its significant international appeal.
Adrenaline’s carnival-themed Duck Derby and Andamiro’s Star Wars pusher, which features a distinctive pinball mechanism and collectible cards, will also debut. Additionally, Leon Amusements’ revamped Space Drop XL prize machine will be featured alongside a range of other high-performing, popular equipment.
Bandai Namco’s expanding Gashapon range of branded capsule vending solutions will feature prominently at the London show, occupying a dedicated area at stand J40, marking a significant first for the event.
From January 14th to 16th, key members of Bandai Namco’s sales team will be present, including James Anderson, the Commercial & Sales Director; International Sales Managers Josh Hurst and Mark Richardson; and John Crompton, the UK & Ireland Sales Manager.
In addition to product launches, the London event will also see the introduction of Bandai Namco’s new Head of UK Sales, Tommy Nasser, who will be working alongside his colleagues and another unexpected newcomer.
James Anderson, Commercial and Sales Director at Bandai Namco Amusement Europe, commented:
“The UK market is one of our core territories. While we strive to debut new products at all major shows, EAG presents an excellent opportunity to showcase proven performers that have been extensively tested and updated to refine their income and help operators make informed purchasing decisions. This year, we have an exceptional lineup featuring some of the most innovative and engaging games available.
“Bandai Namco is committed to providing our customers with high-revenue, high-profit solutions that drive growth. We’re confident that the exciting lineup of games, experiences and new talent at EAG will help operators attract and entertain guests of all ages.”