BALPPA Announces New Visitor Attraction Expo For The UK

Trade Association BALPPA, has revealed that the UK Attractions sector will benefit from an entirely new show named the Visitor Attraction Expo and scheduled for 13th-15th January at ExCel London.

BALPPA Chief Executive Paul Kelly revealed the rationale behind the launch: “In addition to representing the interests of owners, managers and developers, the BALPPA membership includes a large number of trade suppliers who have for some time been requesting our own expo. We believe that such a show sits well within our strategy of supporting members through seminars, education programmes and the provision of networking opportunities,” revealed Paul.

The Visitor Attraction Expo will take place alongside EAG International, with a single visitor badge providing access to both events. EAG International Chairman Martin Burlin welcomed the initiative: “The Visitor Attraction Expo will give the leisure park, piers, zoos and static attractions sector an annual event which it can call its own, right here in the UK. We are experiencing increased crossover between the amusements and attractions sectors so this move reflects what’s happening out there in the market. I understand that there is strong interest from potential exhibitors and believe that EAG International’s 5,000 plus visitors will help in delivering a robust start for this exciting new event,” assured Martin.

BALPPA has confirmed that the Association’s AGM and Annual Dinner will be held during the Visitor Attraction Expo, and that a full schedule of seminars and educational events can be expected, along with excellent networking opportunities.

For information about exhibiting at the Visitor Attraction Expo, contact Karen Cooke at Swan Events on 01582 767254 or via

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