ARCADE: Bandai Cruis’n with driving game performance
Bandai Namco Amusement Europe says its Raw Thrills title Cruis’n Blast has overtaken all other new driving games in the Hollywood Bowl locations, where it has been sited.
“This is the strongest driving game of the year, showing a considerable level of income above other titles released this year,” said Will Etherington, Amusement’s Manager – Hollywood Bowl Group.
Cruis’n Blast is the latest in the Cruis’n series of driving games debuted in the ‘90s with the arcade smash Cruis’n USA. Cruis’n Blast, takes Cruis’n into the new millennium as players zoom 200 mph through the bustle of London, blast through the exotic wonders of Madagascar, celebrate Carnival in Rio, amaze to the hi tech splendour of Singapore, and drive an earth-shaking thriller through Death Valley which can be viewed on a brand new 43” LCD monitor.
“Raw Thrills / Play Mechanix games not only have the wow-factor in the way they look, they perform on site in terms of revenue for the operators and also enjoyment for the players,” says James Anderson, sales and commercial director, BNAE. “Cruis’n Blast is no exception – it has proven to be one of our best-selling titles of this season and figures from our Hollywood Bowl site show it has accelerated past all other new driving titles released this year. This is in line with the results we are seeing throughout Europe and the Middle East and the feedback we are hearing from other global markets like in the USA. We had some initial supply issues from Raw Thrills as demand was so intense but now the situation is improving and stock is arriving all of the time. However, we urge customers to order now as there are still limited allocations available.”